Sub specie Absolutus - Under the aspect of Absolute

Successful marketing technique

 

A newsboy was standing on the corner
with a stack of papers, yelling,
"Read all about it. Fifty people swindled!
Fifty people swindled!" Curious, a man
walked over, bought a paper, and checked
the front page. What he saw was yesterday's
paper.

The man said, "Hey, this is an old paper,
where's the story about the big swindle?"
The newsboy ignored him and went on
calling out:

 

"Read all about it. Fifty-one people swindled!"

 

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